Posts

Showing posts from June, 2022

Why ‘Know Your Why’ Isn’t Such Great Content Marketing Advice [Rose-Colored Glasses]

Image
You’ve heard the advice to “know your why.” But that won’t help you differentiate with content – unless you connect your brand’s why to your audience’s why. Robert Rose shares a step-by-step process to help. Continue reading → source https://contentmarketinginstitute.com/articles/know-your-why-content from RANK And EXPAND YOUR BUSINESS WITH US https://socialmediamarketingconsultantseo.blogspot.com/2022/06/why-know-your-why-isnt-such-great.html source https://socialmediamarketingexpert.tumblr.com/post/686036400801529857

Take Binary Bias Out of Your Content Conversations

Image
Transgender and nonbinary consumers often feel ignored in brand content conversations. Here are simple steps to make them feel more welcomed, along with examples from brands leading the way. Continue reading → source https://contentmarketinginstitute.com/articles/binary-bias-content from RANK And EXPAND YOUR BUSINESS WITH US https://socialmediamarketingconsultantseo.blogspot.com/2022/06/take-binary-bias-out-of-your-content.html source https://socialmediamarketingexpert.tumblr.com/post/685945803573018624