How’d You Make That Flipping Awesome B2B Content for Salesforce?

How did Salesforce go from pausing all marketing to launching an award-winning content initiative just weeks into the pandemic? It wasn’t easy, but a fortuitously timed content revolution paved the way. Read the inspiring behind-the-scenes story. Continue reading →

The post How’d You Make That Flipping Awesome B2B Content for Salesforce? appeared first on Content Marketing Institute.



source https://contentmarketinginstitute.com/2021/09/award-winning-b2b-content-salesforce/
from RANK And EXPAND YOUR BUSINESS WITH US https://socialmediamarketingconsultantseo.blogspot.com/2021/09/howd-you-make-that-flipping-awesome-b2b.html

source https://socialmediamarketingexpert.tumblr.com/post/663658928049160192

Comments

Post a Comment

Popular posts from this blog

8 Ways to Master Green Marketing (+5 Eco-Friendly Brands to Follow)

Image
Just last week, we celebrated the 52nd anniversary of Earth Day, which helped give rise to the environmental movement more than half a century ago. Now, of course, it’s far more common to see brands prioritize the environment than it was in 1970. Image source And this, of course, spurred the rise of green marketing. What exactly does that mean? Read on to learn: What green (or sustainable) marketing is and why it’s important Five of the most eco-friendly brands to give you inspiration Eight ways to implement your own green marketing What is green marketing? Sustainability marketing, or green marketing, is a practice that emphasizes the environmental benefits of a product or service, which also reflects a brand’s values. “Overall, the objective is to advocate toward an end mission,” said digital marketing specialist Matt Tutt , who focuses on ethical, green, and sustainable businesses. “For example, it might be to reduce the use of fossil fuels or to pivot toward greener sou
Read more

How to Keep Employees Snacking Healthily in the Hybrid Workplace

Image
As droves of workers settle into the new normal of hybrid work — partly remote, partly in-person — more companies are looking for solutions to keep employees’ snack cravings at bay, whether at home or in the office. Why do office snacks matter?  Studies show that not only do free snacks at work boost employee morale and productivity , they also have a low impact on bottom-line expenses compared to health insurance or 401(k) matches. Now that many workers are returning to offices at least part-time after being remote during the pandemic, the lure of the snack is strong. How to keep it healthy  One company, HUNGRY , which offers a tech-enabled platform to provide exceptional food and events solutions for corporate America, has recently acquired the healthy and clean snack foods company NatureBox . The California-based NatureBox, which had previously raised close to $60 million in funding, offers better-for-you snacks like sugar-free Stryve Beef Biltong and Peanut Butter Maca Cook
Read more

The Only Website Audit Checklist You’ll Ever Need (in One Epic Google Sheet)

Image
For even the babiest of websites, the list of things that work together to make it tick is long and complicatingly specific… $1 off $8 Benadryl brand tab form bought on a Wednesday only if sunny …like, say, a CVS receipt. But unlike said receipt where you can take the extra bucks and leave the rest, everything in a website audit checklist is important (if you want traffic and customers). Where do you even start? To keep you from going insane, I’ve organized a complete website audit into one epic checklist with six clear-cut phases in this free Google Sheet template 🙌  . This is the last website audit checklist you’ll ever need (at least for a while). Let’s take a look at how it’s organized. Website audit table of contents Jump to: Master website audit checklist Website audit tools The light website audit The SEO content audit The technical SEO audit The design/UX audit The accessibility audit The conversion rate optimization audit Here’s your master website audit c
Read more